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Spyce, backed by Daniel Boulud, reopens with new automated kitchen, menu

The year-long overhaul of the Boston fast-casual concept includes a new Infinite Kitchen and more personalization of meals to meet a variety of dietary needs.

Nancy Luna, Senior editor, Nation's Restaurant News

November 10, 2020

3 Min Read
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Automation-focused concept, Spyce, reopens in Boston after major overhaulSpyce

Automation-focused fast-casual restaurant Spyce, backed by famed fine-dining chef Daniel Boulud, made national headlines in 2018 for creating a bowl concept using intelligent machines to do the work of chefs. But last November, the Boston restaurant closed for a major overhaul.

While running the original store was a “ton of fun,” co-founder and CEO Michael Farid said it made sense to close Spyce last year to revisit and improve the automation and menu based on consumer feedback. 

“We reinvented the way that we cook, and the way customers personalize meals,” he said during a virtual media tour of the restaurant held in October. 

The restaurant reopen Nov. 10 with a new automated kitchen featuring a carbon steel plancha that adds more flavor to each ingredient. The Infinite Kitchen, which cooks and assembles bowls and salads along an automated assembly line, is faster and allows for more personalization.

The new kitchen creates an “incredible sear on every ingredient” and has superheated steamers that steam grains and pastas to “al dente perfection,” Farid said.

“We added the capability to serve salads in addition to warm bowls, the ability to safely serve multiple allergens, the versatility to serve even the most delicate of ingredients such as marinated eggplant, and vastly increased our speed and capacity in order to reduce wait times,” Farid said.

The restaurant is also testing delivery using zero emission electric mopeds, a strategy the company accelerated because of COVID-19.

The main transformation comes at the menu level -- both in the ordering process and how the food is made. While Bouland remains an investor and culinary advisor, the new menu was developed by Jeff Tenner.

The menu emphasizes the brand’s commitment to sustainability and global flavors.

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Spyce’s new Infinite Kitchen is versatile, allowing the restaurant to serve salads and warm bowls. It can also prepare foods safely for those choosing to eliminate certain allergens from their meal.

Personalization is a core component, as well.

Most online ordering platforms allow customers to make substitutions to meet dietary needs after they select an entrée.

Spyce’s interface, on the other hand, does all the thinking for you.

When customers browse the menu (online, app or kiosk), they can choose what kind of dish they are looking for from a list of dietary preferences. Options: vegetarian, pescatarian, low carb, keto, vegan, Whole30, paleo, and low FODMAP (fermentable oligo-saccharides, di-saccharides, mono-saccharides and polyols)

Those looking to avoid a certain allergen or ingredient, can select from a list of eight options: tree nuts, gluten, soy, fish, shellfish, dairy, eggs, sesame.

For example, if a customer chooses vegan as a dietary option, the menu will only show entree choices with tofu or portobello as the base protein.  

“The menu becomes tailored just to you,” Tenner said during the virtual tour held last week.

Contact Nancy Luna at [email protected] 

Follow her on Twitter: @fastfoodmaven

About the Author

Nancy Luna

Senior editor, Nation's Restaurant News

Nancy Luna is a senior editor at Nation's Restaurant News and a contributing editor at Supermarket News. She covers the industry's largest and most talked about fast-food brands including McDonald's, Starbucks, Chipotle Mexican Grill, Taco Bell, Pizza Hut, KFC and Subway. She is an award-winning journalist with more than 25 years reporting experience. As a veteran business reporter based in Southern California, Nancy has covered some of the country's most beloved food and retail brands including In-N-Out, Taco Bell, Trader Joe's, Aldi, Whole Foods Market, Target and Costco. Luna is a graduate of Cal State Fullerton. When she's not digging for news on her beat, you can find Nancy regaling her fans about her latest dining adventures on her Fast Food Maven social media channels. Contact [email protected]  or follow her on Twitter at https://twitter.com/fastfoodmaven

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