The meat-free niche keeps growing as trend evolves
Only a decade ago, vegetarian and vegan restaurants were unique dining categories that catered toward a specific — and somewhat limited — clientele. Today’s consumer, however, is trying to eat less meat, though they might not consider themselves vegan or vegetarian.
To meet that demand, plant-based proteins have evolved. With the rise of meatless burgers from Impossible Foods and Beyond Meat, restaurant sales of meat-alternative products jumped 268% from 2018 to 2019, according to data from group purchasing organization the Dining Alliance. Now, plant-based restaurants have expanded their formerly narrow customer reach to include omnivorous eaters who are vegan curious.
And the plant-based space is growing ever more crowded. Here are eight new and expanding plant-based restaurants to watch, from meat-free burger joints to a vegan food hall.
Contact Joanna Fantozzi at [email protected]
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