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What food & beverages to expect at the National Restaurant Show

There will be more than plant-based protein, and many new drink options

Bret Thorn, Senior Food Editor

May 18, 2023

2 Min Read
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Sprouts and other plants on display by Fresh Origins at least year's restaurant showBret Thorn

Last year, the food on offer at the National Restaurant Show was dominated by massive displays of plant-based protein, a food category with a lot of marketing dollars behind it that arguably overshadows consumer demand. More of that will be at the show this year, with new chicken analogs from Impossible Foods and others, such as Myrtle Greens, as well as a fully cooked meatless burger from Impossible, whole muscle meat substitutes from Beyond Meat, and new and improved versions of meatless pepperoni from Beyond the Butcher, fish-free tuna from Current Foods and similar items in that category, plus Yo Foods’ expanded line of eggless eggs that mimic runny yolks.

But apart from plant-based protein, there also will be value-added plants that aren’t disguised as anything else, such as McCain Foods’ line of V’DGZ (pronounced “veggies”), which are a line of breaded and fry-able vegetables, including Corn R’bz, which is corn on the cob sliced vertically to create meatless spears suitable to be slathered in barbecue sauce or treated like elote. Also on-hand will be Cutting Vedge’s artichoke balls, and a variety of fungus-based meat analogs from companies such as Meati that are capitalizing on the growing popularity of mushrooms.

You can expect to see a growing selection of algae this year, too, in the form of more seaweed.

Related:A search for clarity at this year’s National Restaurant Association Show

Other exhibitors will be showing premium products that tend to be recession resistant (wealthy people who might delay their overseas vacations will splurge instead on luxurious meals, if their activity during previous recessions is any clue).

So Nounos Creamery’s small-batch whole milk yogurt is likely to be a hit, as will European veal and wagyu beef from both Australia and Japan, all of which will be exhibited at the show.

On the beverage front, there will no-doubt be new coffee and tea solutions, and plenty of drinks promising to enhance your beauty, clarify your thinking, or make your body more basic (i.e. less acidic), while also hydrating you, of course. But the standout drinks will probably be those in the spirit-free cocktail category, with an array of premium mixers, substitutes for gin, bourbon and tequila (some convincing; others not), as well as some surprisingly good alcohol-free wine.

Tequila is the hottest alcohol category in the country now, with the possible exception of hard seltzer. There will no-doubt be plenty of both to go around.

There will also be many new condiments, including a miso mustard from Great Eastern Sun, truffle honey from Sabatino Truffles, and soy-free soy sauce and organic gochujang from Sempio Foods Company.

Related:Restaurant exhibition showcases equipment innovations

New value-added solutions will include premium mason jar desserts from Taste It Presents, fully cooked and carved pork belly from Tyson Foods and pre-made veggie frittatas from Veggies Made Great.

Contact Bret Thorn at [email protected] 

About the Author

Bret Thorn

Senior Food Editor, Nation's Restaurant News

Senior Food & Beverage Editor

Bret Thorn is senior food & beverage editor for Nation’s Restaurant News and Restaurant Hospitality for Informa’s Restaurants and Food Group, with responsibility for spotting and reporting on food and beverage trends across the country for both publications as well as guiding overall F&B coverage. 

He is the host of a podcast, In the Kitchen with Bret Thorn, which features interviews with chefs, food & beverage authorities and other experts in foodservice operations.

From 2005 to 2008 he also wrote the Kitchen Dish column for The New York Sun, covering restaurant openings and chefs’ career moves in New York City.

He joined Nation’s Restaurant News in 1999 after spending about five years in Thailand, where he wrote articles about business, banking and finance as well as restaurant reviews and food columns for Manager magazine and Asia Times newspaper. He joined Restaurant Hospitality’s staff in 2016 while retaining his position at NRN. 

A magna cum laude graduate of Tufts University in Medford, Mass., with a bachelor’s degree in history, and a member of Phi Beta Kappa, Thorn also studied traditional French cooking at Le Cordon Bleu Ecole de Cuisine in Paris. He spent his junior year of college in China, studying Chinese language, history and culture for a semester each at Nanjing University and Beijing University. While in Beijing, he also worked for ABC News during the protests and ultimate crackdown in and around Tiananmen Square in 1989.

Thorn’s monthly column in Nation’s Restaurant News won the 2006 Jesse H. Neal National Business Journalism Award for best staff-written editorial or opinion column.

He served as president of the International Foodservice Editorial Council, or IFEC, in 2005.

Thorn wrote the entry on comfort food in the Oxford Encyclopedia of Food and Drink in America, 2nd edition, published in 2012. He also wrote a history of plated desserts for the Oxford Companion to Sugar and Sweets, published in 2015.

He was inducted into the Disciples d’Escoffier in 2014.

A Colorado native originally from Denver, Thorn lives in Brooklyn, N.Y.

Bret Thorn’s areas of expertise include food and beverage trends in restaurants, French cuisine, the cuisines of Asia in general and Thailand in particular, restaurant operations and service trends. 

Bret Thorn’s Experience: 

Nation’s Restaurant News, food & beverage editor, 1999-Present
New York Sun, columnist, 2005-2008 
Asia Times, sub editor, 1995-1997
Manager magazine, senior editor and restaurant critic, 1992-1997
ABC News, runner, May-July, 1989

Education:
Tufts University, BA in history, 1990
Peking University, studied Chinese language, spring, 1989
Nanjing University, studied Chinese language and culture, fall, 1988 
Le Cordon Bleu Ecole de Cuisine, Cértificat Elémentaire, 1986

Email: [email protected]

Social Media:
LinkedIn: https://www.linkedin.com/in/bret-thorn-468b663/
Facebook: https://www.facebook.com/bret.thorn.52
Twitter: @foodwriterdiary
Instagram: @foodwriterdiary

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